by Michele Hébert photos by Scott Duncan
As an enthusiastic Francophile, I’ve always been intrigued by the Alliance Francaise — is it a school? Some sort of diplomatic organization? It turns out to be a little bit of both. Read more »
Stopped by Skinner Howard Contemporary Art yesterday and took a quick peek at Looted, the new Rogelio Manzo show. Manzo’s work is a good example of art that needs to be seen in person to appreciate. When I saw photos of the images online before the show I wasn’t particularly interested; in person the work (often much bigger than one might assume) has a luminous quality that isn’t captured well in photos. He’s got a good control of paint, and the active brushwork in the figures shows an appealing confidence that keeps your eye moving. Most of Manzo’s portraits are painted on resin based carriers that refract light througout the image, even behind the painted portraits. The effect is interesting and unusual- one can make out the hanging hardware on some of them- and speaks to an artist that isn’t afraid to bend some rules.
We were a bit perplexed when we got a press release announcing that the new ‘Brand Identity’ of Midtown Sacramento would be unveiled last week. We were even more perplexed when we actually saw it.
It’s not that the logo isn’t nice. It’s well designed, I’d even say it’s visually ‘catchy’, as far as that goes. The scribble reminds me of ’50s Italian abstract sculpture more than anything, so Hot Italian was probably stoked.
But I truly can’t imagine the thought process that went into choosing ‘Go Your Own Way’ as a tag line, since A) Fleetwood Mac will probably sue us; B) who thought it was a good idea to associate Midtown with a rock group more famous for cocaine addiction than anything else? Was this just a tip-of-the-hat to that certain uber-successful Midtown businessman who made his bones as a coke dealer back in the ’70s?
Whatever. I’m inclined to ‘roll with it’ as local style-maker and boutique owner Olivia Coelho suggested in her comments on Heckasac. It’s done, it cost an ass-load of money (don’t even ask, it will make you so angry your teeth will hurt), and it could have been way worse.
Rob Kerth, quoted in the Business Journal, suggested plenty of uses for the new logo. “The logo will show up on t-shirts, banners and window stickers the association is making available to businesses. We’ll think of some other clever uses along the way.”
Reader Marion Millin sent us her suggestions for other clever uses. We thought they were too good not to share:
Hire Ground Chuck to draw the logo in chalk on the sidewalk in front of participating businesses
Hold hop scotch competitions and let kids compete for whose game is craziest
Print the new logo on meal tickets with prices, tax and totals artfully spread on the “grid”
Tell people it’s an old Gold Rush symbol used by miners to hide location of their claim
Hire Midtown Hipsters to get tattooed with the new logo
Encourage use of the cartoon grid as the template for Midtown bar crawls, bike rides and scavenger hunts
Check departing patrons level of inebriation by having them try to trace the logo
Bumperstickers on Humvees and Escalades: “Midtown: Get Out Of My Way”
Require barristas to draw new logo in foam on espresso drinks
Social networking to spread the buzz that we are now “Scribblemento”
T-shirts for locals: “Welcome to Midtown: Now Go Away”
Tell people the real logo will be ready soon
-Marion Millin
By Dennis Yudt photos by Scott Duncan
Recently, Sacramento mayor Kevin Johnson and a few associates made a pit stop at the venerable Midtown watering hole, the Rubicon Brewing Company. While there, he was goaded into singing “Happy Birthday” to Charles Adrian Thomas, a Rubicon regular who was celebrating his 41st year on earth. Mayor Johnson, never one to oppose a majority voice, gamely serenaded the birthday boy, muffing up his name only slightly. By all accounts, the mayor did a half-way decent job, adding one more episode in the life and times of Mr. Thomas, or, as every good denizen of Midtown knows him: ‘Ground Chuck.’ Read more »
By William Burg photos by Jesse Vasquez
Shawn Eldredge is a house painter, general contractor and neighborhood activist. His first attempt at public office, a bid for Sacramento mayor in 2008, gave him more notoriety for his long hair and Led Zeppelin T-shirts than his policy positions. After shedding the hair for a charity event this spring, and trading the T-shirt for a Kevin Seconds-designed “Shawn Eldredge for District 3” T-shirt (with a zeppelin on it), Shawn explained some of his vision for Sacramento while hanging out at Temple Coffee’s 28th & S Street location. Read more »
By Jackson Griffith photos by Scott Duncan
“Art is the only way to run away without leaving home,” a sign over the door tells you as you’re leaving Art Ellis Supply, a comfortably funky purveyor of artist’s and bookbinder’s materials that has been a fixture on J Street in Midtown Sacramento since 1948. It’s something Sharon Tanovitz, half of the husband-and-wife team that has owned the shop since 1976, found somewhere and decided to share. The source? “Anonymous,” she says. “The other one I’ve always wanted to do was: ‘Remember – everyone was a beginner once.'” Read more »
by Guphy Gustafson photos by Jesse Vasquez
No doubt y’all are just as sick of writers scoffing at the phrase “world class city” as you are of hearing it out of the mouths of our politicians. But I can’t let it go. Sorry readers, I just cannot let it go. Every person who has picked up a “women’s” magazine knows the importance of being attractive. They also may learn that the easiest way to do this is to play up your assets. So how can we apply this advice and turn Sacramento into a World Class Lady? Read more »
Story and photos by Michele Hébert
Cheerful Euphorbia, Heuchera, and Erysimum flowers wave in the spring breeze, while the blue-winged Pipevine Swallowtail Butterfly mingles in the air with honey bees. Rare and exotic trees like the wispy Kashmir Cypress and cartoonish Bunya-bunya tree tower over native irises and feathery yarrow plants. The WPA Rock Garden in William Land Park, built in 1940 as part of the New Deal’s Work Projects Administration, has become a haven for local fauna, a destination for gardeners and photographers, and a refuge for Sacramentans young and old. Read more »